Solution Overview
Omnica MCR brings together online, catalogue, and retail store
operations within a single business system, driving efficiency
& sales growth whilst reducing total cost of ownership when
compared against vendor-proprietary solutions.
Omnica MCR provides comprehensive functionality to operate the
following multichannel retail activities:
- direct marketing
- telephone sales & service
- promotions
- credit card payment processing
- pick, pack & despatch for large volumes of small
orders;
- returns, refunds & exchanges
- web storefront integration
- EPOS integration;
- retail analytics
.Omnica MCR is implemented and supported via certified Dynamics AX
partners. As the only multichannel retail solution developed in
Dynamics AX's native X++ programming language, it enables users to
select service providers from the many certified Dynamics AX
companies around the world.
Key Features / Benefits
Omnica MCR enhances standard Dynamics AX to enable you to:
- Go to market with multiple brands and multiple websites from
within 1 AX company
- Quickly & efficiently key in large number of phone / mail
orders
- Provide a customer service experience which is fully integrated
across all sales channels
- Intelligently upsell and cross-sell
- Manage customer orders according to brand and sales
channel
- Intelligently manage back orders
- Despatch thousands of orders daily
- Run eCommerce websites using data & content straight from
AX
- Easily target and segment your customers through analysis
tools
- Track marketing success through conversion of key codes